Núi Min Coffee was born in 2011, starting from a simple belief: live naturally, work naturally, and even when drinking coffee, one must preserve that natural essence. For us, the essence of "natural" is not just a flavor, but a philosophy of life: authentic, minimalist, unpretentious yet profound and fulfilling. From the land of Lâm Đồng to our factory in Bình Dương, every process is carefully maintained to preserve the “heart” in every drop of coffee. Núi Min Coffee carries the soul of the land and its people – a gentle bitterness, a light acidity, a sweet aftertaste – like life itself, when we take a moment to truly feel it. “Fresh Coffee – Crafted with Care” is not just a slogan, but the way we live, practice our craft, and spread kindness every day.